Daniel Bates


Cheshire, CT


My goal is to create a seamless and memorable user experience through creative leadership and innovative digital solutions.


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Work Experience

Digital Designer

DBHQ • January 2012 – Present

Translate user-centered design concepts into wireframes, mockups, and prototypes. Collaborate with designers, developers, and key stakeholders to build front-end user interfaces for e-commerce, informational, and promotional websites. Design logos, graphics, emails, and other materials for various digital marketing campaigns.

Owner & Founder

Peanut Envy • June 2017 – October 2020

Peanut Envy is an online retail store designed to offer the best allergy-friendly foods and recipes in a hassle-free environment. Our mission is to transform the way people shop for safe, healthy food options while improving the quality of life of individuals with food allergies and sensitivities.

Web Designer/Developer

ShelterLogic Group • July 2013 – December 2019

Conceptualize, design, and implement the end-to-end digital user experience for ShelterLogic’s suite of eCommerce websites and applications. Leverage enterprise-level digital asset and content management platforms to deliver digital content across multiple channels. Utilize web analytics to research consumer trends, investigate user behavior, and monitor website performance. Conduct user research and usability testing through visual heatmaps, screen recordings, and feedback polls. Assist Accounting and IT departments in the identification and mitigation of fraudulent online transactions.

Web Designer, Inc. • February 2012 – April 2013

Lead creative design and front-end development within the Technology department. Maintain company brand integrity and design standards both in code and graphic design. Utilize various front-end frameworks to design and build mobile-friendly web pages. Create logos, icons, and other graphical elements for promotional advertising campaigns.


Division of Public Defender Services • January 2012 – October 2012

Create a 600-page online legal compendium related to case law for juvenile justice and child protection law used by lawyers and judges throughout the state of Connecticut.

Web Production Associate, promoted to Web Designer

LifeCare, Inc. • October 2007 – February 2012

Create innovative user interface designs for online products while managing the day-to-day operations of LifeMart, LifeCare’s turn-key employee discount website. Perform comprehensive website audits and timely updates of member-facing content. Serve as the primary technical liaison to internal account managers, high-profile clients, third-party vendors, affiliate partners, and retailers. Serve as Project Manager to produce a 90-minute interactive e-seminar on child safety.

Web Content Consultant

ING Life Insurance and Annuity Company • June 2007 – October 2007

Provide daily content updates to online financial documents. Quickly resolve content defect issues. Perform quality assurance and user acceptance testing.


M.S. Criminal Justice

University of New Haven • August 2014 – December 2016

I earned a Master of Science in Criminal Justice with a primary concentration in digital investigations and fraud prevention.

B.A. Multimedia Arts

Duquesne University • August 2003 – May 2007

I earned a Bachelor of Arts in Multimedia Arts with a primary concentration in web design and front-end development.


  • Web Design and Development
  • User Research
  • Graphic Design
  • Brand Identity
  • Email Marketing
  • eCommerce
  • Digital Asset Management
  • Website Analytics
  • Fraud Prevention

To request a PDF copy of my resume, please fill out the form on the Contact page.